Paper Trails was founded in 2007 by Katie Pickard. She built the shop on the principle that encouraging people to communicate through the written word will enhance their sense of self expression and deepen relationships with those around them. With that theory in mind, Paper Trails carries products that are distinctive in their bright design, clever style and witty charm. (Seriously, you’ll be laughing out loud at the section of snarky greeting cards.) The shop has over 1000 square feet dedicated to specialty paper – more retail space than any other paper experience in Cleveland.
Katie Pickard, Owner
Founded Paper Trails in 2007
After nearly a decade in corporate marketing, sales, analytics and product management, Katie wanted to bring her expertise into a consumer market that would enrich the lives of those around her. With a longtime passion for writing and print media, Katie has a sincere belief in the value that stationery products can bring to her customers. Katie earned her Bachelor of Arts degree in Communication Studies from Kent State University, graduating Cum Laude as a member of Lamba Pi Eta, the National Communications Honor Society. Katie and her fifteen-year-old daughter, Ashley, live in Rocky River with their two dogs, Rascal and Fiona.
Julie D. Hill, Floor Manager
The longest serving team member at Paper Trails, Julie brings almost 20 years of retail experience to the shop. She is passionate about meeting customer needs and has a vast knowledge of Paper Trails products and services. Julie has always valued the handwritten note and loves the uniqueness of the shop’s papers, patterns and designs. She is also fluent in French, earning her B.A. in French from Allegheny College and M.Ed. from John Carroll University. She taught high school French for eight years, where she took pride in discovering new ways to help students master a foreign language. Julie lives in Rocky River with her husband of 16 years and 12-year-old son.
Melissa Diemert, Bridal Consultant (Pre-Designed Product Lines)
As the lead Bridal Consultant for Paper Trails, Melissa works with customers who are shopping for save-the-dates and wedding invitations, whether it's through our over 50 albums of designs or something totally custom. From wedding and party invitations to table numbers and place cards, she'll discuss design concepts, help with paper selection and review pricing options. She loves connecting clients with the perfect invitation, and is excellent at working within specific customer needs and budgets. After over eight years in the Nutrition field and a brief break to raise her small children, Melissa was looking for a change in her career direction. Paper Trails has been the perfect fit, drawing on her background in customer service and love for the written word. Melissa earned her B.S. in Nutrition and Food with a minor in Business from Kent State University, and resides in Lakewood with her husband and three beautiful daughters. Schedule an appointment with Melissa.
Erica Nelson, Lead Retail Associate and Merchandiser
Erica has always had a passion for commercial art and design. With over 10 years of experience in customer service, layout, window and chalkboard artistry, she is excellent at bringing each customer's vision to life. Erica lives in Lakewood, and spends her off-hours staying involved with her daughter's many extra curricular activities, including ballet, cello, basketball and girl scouts.